StartUp Marketer
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For growth-stage companies, effective marketing is crucial to scaling up, yet finding the right expertise can be challenging. That’s why we created StartUp Marketer (SUM). We understand that hiring a full-service agency or managing a team of freelancers may not be practical when you're focused on accelerating growth with limited time and resources. Our SUM team brings over a decade of experience working with VC-backed companies and large enterprises, offering the insights and support needed to power your next phase of growth.
Our Expertise Includes
Pre-seed Through IPO
Successful Exits
Navigating Marketing Growth Challenges At All Stages
Creating Market Leadership
Mergers & Acquisitions
T-shape Expertise Across All Marketing Disciplines
CMO-Level Strategy
Growth Marketing
Marketing Automation & Ops
At SUM, we provide the tools, resources, and expert guidance you need to build your brand, prove product-market fit, and grow your customer base.
Exclusive Offer
ABS Capital Portfolio companies can join SUM for just $230 per person per year, discounted from the regular price of $249.
Why Join SUM?
Expert Consultation
Real-Time Access To A Dedicated Founder Space
Talent Acquisition
Member Benefits
| Members | |
|---|---|
| Book An Expert | Discounted |
| 60+ Proprietary Templates + Playbooks | |
| Unlimited Community Access | |
| Live Sessions | |
| 50+ Curated Courses | |
| Pro Workshops | |
| Expert Articles | |
| Podcast | |
| Newsletter |
Hear From SUM Members
Kate Scanlan
Sr. Director of Marketing
“I joined StartUp Marketer because collaboration is a powerful catalyst for innovation and professional evolution. By sharing your knowledge and expertise, you’re naturally challenged to question and refine your own point of view. Plus, I get to pick the brains of my peers! Who would pass that up?”
Jonathan Hazy
Demand Generation Manager
“I joined StartUp Marketer because I wanted to be a part of a community of marketers I could continue learning from and who share more in common with me than the 50+ marketing teams I always hear about at trade shows.”
Adam Blacker
Communications + Media Relations Strategist 🚀
“I joined StartUp Marketer because everyone needs a little inspiration from those who have been in their shoes before and I was no different. I know I would have relished this resource had it been around when I was first starting out.”
You ask, we answer
SUM questions we often get asked:
StartUp Marketer (SUM) is the first marketing ecosystem designed specifically for founders and startup marketers. It fuses accelerator muscle and community wisdom to elevate your marketing strategies and accelerate your startup’s trajectory.
By blending development tools—including on-demand courses, downloadable resources, and a comprehensive content library—with vibrant “spaces” for real-time interaction with top-vetted experts, SUM ensures founders and marketers are armed with razor-sharp insights, indispensable tools, and the latest trends to make an impact in their industry.
SUM members gain access to essential real-world resources, top-vetted experts, and an exclusive community of collaborators in the startup space.
With a focus on the unique challenges that founders face, SUM offers the tools and resources you need to overcome marketing hurdles, streamline your efforts, and accelerate your startup’s growth through expert guidance and a supportive community.
- Founders looking to enhance their marketing knowledge and capabilities to drive growth for their ventures.
- Startup marketers seeking to refine their skills and strategies specific to the startup ecosystem.
- Corporate-to-startup transitioners aiming to adapt their marketing expertise to the unique challenges of the startup environment.
SUM offers practical, real-world marketing solutions, expert insights, and a network of professionals to help you implement efficient and effective marketing strategies tailored to startups.